A Good Return on Investment. An online store can mean a substantial boost in sales, especially when you aspect in additional customers who are not restricted by geography. Your online presence also supports marketing campaigns, customer service, client relationship building, brand recognition, and almost every other element of the revenue stream.
Your shop will remain open for 24 X 7. Nobody wants to work at 2 a.m., but some people like to shop then. Having a business website or ecommerce store(online store) means that you can sell products all the time — not simply between 10 a.m. to 6 p.m.
Your competitors all have company websites. Studies show that once a consumer has an idea of what they need or want, they start researching & 72 % of them go online to find reviews, and testimonials. So if you’re not staying competitive with your competitor’s, you’re giving shoppers/consumers a reason to buy from another brand.
Online brochure/catalogue. Companies spend/invests millions for creating brochures and distributing them. By having a website you can skip that entirely. Your possible customers can find out about you and any of your products online. If you get most of your business through networking and personal connections, then they will want to check out your website.
No Geographical barrier. Geography is no longer a barrier. People can connect from everywhere in the world, as long as they have an online connection. You can sell your product anywhere in this world through your website (online store).
Google’s CEO, Sundar Pichai said the tool was useful for the 60% of small businesses in the US that don’t already have an online booking system.